In making a memorable impression, your storefront signs and materials are crucial. Choose the correct materials to enhance your brand and improve its durability. How to choose the right materials for business signage is discussed in this article.
Understand what you need
Start by stating your requirements for storefront signs. Think about where it will be situated. Will it be indoors or outdoors? This is an important factor because exposure to weather conditions should be considered. Outdoor signs must resist rain, wind and sun whereas indoor ones may not need such tough materials.
Consider Durability
Durability is the most important thing that should be taken into consideration when dealing with any sign that faces elements of nature. Outdoor signs for example are made from aluminum due to their ability against harsh weather conditions such as rain, wind as well as sunburns. Aluminum is light and strong hence suitable for long term use while acrylic gives a sleek look and can also be treated in order to prevent damage caused by UV rays
Evaluate Aesthetic Appeal
The appearance of your store front sign matters. The material chosen affects how the entire sign looks like at a glance.Wood for example portrays a classical antique feel that makes it ideal in communicating traditional or even artistic images of companies .On other hand stainless steel or brushed metal gives more modern feel thus create sleek and professional looks while Acrylic can be custom cut into different colors thus improving design flexibility.
Factor in Maintenance
Different materials have varying maintenance levels.Vinyl is cost effective but needs replacement sooner than later due to short life span.It requires low maintenance; just wipe with wet cloth.Aluminum or Stainless Steel require low maintenance they only need occasional wiping with moist cloth.Wood may rot and decay hence callings for regular attention.Budget Constraints
Think About Installation
The installation process varies depending on the material used. Some heavy materials like metal or wood will require professional help to fix them up on the walls. Ensure your chosen material can be properly anchored to your storefront. Acrylic and foam board are examples of lightweight materials that can easily be installed but still have to be installed properly without any glitches.
Explore Customization Options
Customizing options make your business sign stand out. There are many different materials that allow for customization. For example, vinyl may have elaborate designs and hues printed on it; while metals could have engravings or etchings made to give them an elegant appeal. In addition, acrylics could be made backlit so as to enhance visibility at night time when they are lit with bulbs.Think about what kind of material you choose that will enable you to uniquely express your brand identity.
Choosing a suitable material for your storefront signs requires considering these factors: durability, aesthetic sense, maintenance level, budget constraints and mode of fixing. Through this article we shall understand how our needs should guide us as we take this journey towards creating an advertising sign that speaks volumes about our company even after years pass by and trends change.